The Decade's Film at a Glance
The 2000s marked an era of change and innovation in more ways than one. While the early years of the decade didn’t show much difference from the ‘90s in terms of fashion and music, the latter years evolved into a whole new vibe that would massively influence the next decade. The 2000s saw a drastic increase in the popularity of Google, YouTube, and Amazon. Meanwhile, social networking websites quickly took their place on top with MySpace, Facebook, and Twitter dominating.
In the realm of movies, the decade saw the release of Avatar, the top-grossing film of all time, created by James Cameron, the man who helmed the previous top-grossing film of all time (Titanic). It was the highest-grossing film not only of 2009, but of the decade, exceeding $1 billion at the box office in under three weeks. It wasn’t toppled until the age of The Avengers.
Movies-on-demand became a thing during the ‘00s too, thanks to five major Hollywood studios: Paramount Pictures, Sony Pictures Entertainment, Warner Bros., Universal Studios, and Metro-Goldwyn-Mayer. Established through MovieLink, popular films were finally made available to viewers legally via the internet.
In 2001, Apple announced the launch of iTunes during the Macworld Expo in San Francisco, a software used to organize and play digital music and videos. Soon after, the company released the first iPod, an MP3 player that was capable of storing 1,000 to 2,000 songs and featured a 10-hour battery life. The first-generation iPod retailed at $399 for the 5GB model and $499 for the 10GB version.
The 2000s also marked the death of some popular names in the entertainment industry, including Michael Jackson, Farrah Fawcett, and Anna Nicole Smith. Because of the circumstances surrounding each incident, their deaths were sensationalized in the media.
In 2007, Netflix launched the very first subscription service that offered legal video streaming of movies via a computer, without any ads. A year later, Hulu, another video website, launched with a similar service.
The 2000s was not without devastation. The 9/11 attacks and hurricane Katrina occurred during the decade. Then, in 2007, the deadliest school shooting in the history of the United States also took place at Virginia Tech.
In terms of politics, Barack Obama was sworn in as president of the United States in 2009, becoming the first African-American president in US history. Arnold Schwarzenegger, a popular Hollywood action film actor known for his movies such as The Terminator, Predator, and Total Recall, became the 38th Governor of California in 2003.
The Decade’s 5 Best Films
Avatar
Avatar is a 2009 science fiction film by James Cameron. Set in the middle of the 22nd century, it tells the story of the Na’vi, a humanoid species found in Pandora, a habitable moon in the Alpha Centauri star system which humans are starting to colonize. Starring Sam Worthington and Zoe Saldana, avatar refers to the genetically engineered Na’vi body created by humans and operated remotely. Development began way back in 1994, with filming scheduled to take place right after the release of Titanic. According to Cameron, however, he didn’t have the necessary technology available at the time to help him achieve his vision for the film, so production was delayed.
The film had an official budget of $237 million and made use of new techniques in terms of motion capture, specifically stereoscopic filmmaking which involves the use of stereopsis for binocular vision to enhance or create an illusion of image depth. It went on to make $2.79 billion at the box office, becoming the first film to achieve gross sales of over $2 billion in film history. It held the top spot for almost a decade as the highest-grossing movie worldwide. Avatar received nine Academy Award nominations, winning Best Visual Effects, Best Cinematography, and Best Art Direction.